GENDER DALAM KONSUMSI MEDIA MASSA
Keywords:
Mass Media, Uses and Gratifications, Talkshow, Television, Media Effect
Abstract
Television was one of mainstream mass media which people still uses for their information needs. People will follow and gives reference to act learning from television conten. Gender was a social context to descripe compare man and women in information consumption behaviour for television. The purpose of this research is to look at the level of gender differences in the behavior of consuming mass media, especially talk shows Hotman Paris Show on iNews television. This research uses the uses and gratification theory from Palmgreen and Rosengreen (1985) model. The research method with a quantitative approach, with chi square test hypotesis. The sample used was 80 students at a campus in Jakarta with simple random sampling. The results showed no difference in behavior after consuming information talk shows Hotman Paris Show on iNews television between men and women. The element most seen in talk shows on television is education. Dominant behavior that arises after watching a talk show on television shows is cognitive or shows only affect the minds of the people.
References
Acara yang Dipandunya Ditegur KPI, Hotman Paris: I Never Give Up, (tersedia di https://today.line.me/id/pc/article/Acara+yang+Dipandunya+Ditegur+KPI+Hotman+Paris+I+Never+Give+Up-zoN52P). [diunduh 15/3/2020]
Agustini, Nur Annisa, Purnaningsih, Ninuk. 2018. Pengaruh Komunikasi Internal dalam Membangun Budaya Organisasi, Jurnal Komunikasi Pembangunan Vol. 16 No. 1 (2018): Februari.
Ardianto, Elvinaro. 2004. Komunikasi Massa Suatu Pengantar. Bandung: Simbiosa Rekatama Media.
Arsyad, Ahmad Aulia, Muljono, Pudji dan Matindas, Krishnarini. 2015. Pengaruh Durasi Shot dan Tempo Narasi Terhadap Penyerapan Informasi Video Inovasi Jambu Kristal, Jurnal Komunikasi Pembangunan, Vol. 13 No. 1 (2015): Februari.
Berelson, Bernard. 1959. The State of Communication Research, Public Opinion Quarterly, Volume 23, Issue 1, SPRING 1959, Pages 1–2,
Braithwaite, Dawn. O, Suter, Elizabeth A and Floyd, Kory (2017). Engaging theories in family communication : multiple perspectives. New York : Routledge.
Cangara, Hafied. 2008. Pengantar Ilmu Komunikasi. Jakarta: PT. Raja Grafindo Persada
Davtyan-Gevorgyan, Anna. 2016. Women and Mass Media (8 April 2016), http://feminism-boell.org/en/2016/04/08/women-and-mass-media (13.3.2020)
Effendy, Onong Uchjana. 2000. Ilmu Komunikasi Teori dan Praktek. Bandung: PT. Remaja Rosdakarya Gauntlett, David. 2008. Media, gender and identity: an introduction (2nd ed.). London: Routledge Griffin, EM. 2009. a First look at Communication Theory. 7th.ed. Boston : Mc Graw Hill.
Katz, Elihu. 1959. Mass Communications Research and the Study of Popular Culture: An Editorial Note on a Possible Future for This Journal. Studies in Public Communication, 2 1-6. Retrieved
Keane, John. 1995. “Democracy and Media: Without foundations†in Oliver Boyd-Barret & Chris Newbold (eds.). Approaches to media reader. London: Arnold.
Kriyantono, Rachmat. 2008. Teknis Praktis Metode Penelitian. Jakarta: Kencana Perana Media Group
Maslow, A.H. 1943. a Theory of Human Motivation. Psychological Review, 50, 370–396. Reprinted as chapter 2 in Motivation and personality (3rd edn), 1987
Musa, Aisar Salihu, Azmi Mohd Nazri Latiff and Ismail, Nur Salina. 2015. Exploring the uses of social media among the student of mass communication in Nigeria. Malaysian Journal of Distance Education 17 (2), 83-95
Nazir, Moh. 2003. Metodologi Penelitian, Jakarta: Ghalia Indonesia
Windholz, George.1997. Ivan. P. Pavlov : an overview of his life and Psychological Work. American Psychologist, September 1997. 941-946.
Pratiwi, Ayu, Hadiyanto. 2018. Hubungan Pola Mendengarkan Siaran Konservasi Radio Edelweis Dengan Sikap Khalayak Terhadap Program Adopsi Pohon. Jurnal Komunikasi Pembangunan Juli 2018, volume 16, No. 2.
Prisgunanto, Ilham. 2017. Aplikasi Teori Dalam Sistem Komunikasi di Indonesia. Jakarta : Prenada.
Putra, Riza Darma, Zaenal, Muhammad dan Yusnita, Titien. 2016. Headline Politik Dan Politik Headline Pada Harian Fajar Dan Tribun Timur, Jurnal Komunikasi Pembangunan, Vol. 14 No. 1 (2016): Februari.
Rosengren, Karl Erik, Wenner, Lawrence A and Palmgreen, Philip. 1985. Media gratifications research: current perspectives. California : Sage Publications.
Rubba. 2008. "Gender Stereotypes in Children's Television Cartoons". Dr. Rubba's Home Page: English 495 Topics in Applied Language Study. California Polytechnic State University. 17 April 2008. Retrieved 7 April 2018.
Saydam, Gouzali. 2003. Sistem telekomunikasi di Indonesia. Bandung : Alfabeta.
Straubhaar, Joseph & Robert La Rose. 2004. Media now: understanding media, culture, and technology.4th.ed. Belmont, C.A: Wodsworth.
Wawan Kuswandi. 1996, Komunikasi Massa Sebuah Analisis Media Televisi,. Jakarta : Rineka Cipta
Wimmer, Roger. D and Dominick Joseph. R. 1999. Mass Media Research: An Introduction. California : Wadworth
Wood, Julia T. (1994). Gendered Media: The Influence of Media on Views of Gender. Wadsworth Publishing.
Yusnita, Titien, Saleh, Amiruddin dan Matindas, Krishnarini. 2015. Pengaruh Visualisasi dan Isi Caption Pada Buklet Pembuatan Pupuk Organik Cair Terhadap Peningkatan Pengetahuan Siswa Di Kota Bogor, Jurnal Komunikasi Pembangunan, Vol. 13 No. 1 (2015): Februari.
Zayer, Linda Tuncay, Sredl, Katherine, Parmentierc, Marie-Agnès, Coleman, Catherine (2012). Consumption and gender identityin popular media: discourses ofdomesticity, authenticity, and sexuality. Consumption Markets and Culture 15(4):333-357 December 2012.
Agustini, Nur Annisa, Purnaningsih, Ninuk. 2018. Pengaruh Komunikasi Internal dalam Membangun Budaya Organisasi, Jurnal Komunikasi Pembangunan Vol. 16 No. 1 (2018): Februari.
Ardianto, Elvinaro. 2004. Komunikasi Massa Suatu Pengantar. Bandung: Simbiosa Rekatama Media.
Arsyad, Ahmad Aulia, Muljono, Pudji dan Matindas, Krishnarini. 2015. Pengaruh Durasi Shot dan Tempo Narasi Terhadap Penyerapan Informasi Video Inovasi Jambu Kristal, Jurnal Komunikasi Pembangunan, Vol. 13 No. 1 (2015): Februari.
Berelson, Bernard. 1959. The State of Communication Research, Public Opinion Quarterly, Volume 23, Issue 1, SPRING 1959, Pages 1–2,
Braithwaite, Dawn. O, Suter, Elizabeth A and Floyd, Kory (2017). Engaging theories in family communication : multiple perspectives. New York : Routledge.
Cangara, Hafied. 2008. Pengantar Ilmu Komunikasi. Jakarta: PT. Raja Grafindo Persada
Davtyan-Gevorgyan, Anna. 2016. Women and Mass Media (8 April 2016), http://feminism-boell.org/en/2016/04/08/women-and-mass-media (13.3.2020)
Effendy, Onong Uchjana. 2000. Ilmu Komunikasi Teori dan Praktek. Bandung: PT. Remaja Rosdakarya Gauntlett, David. 2008. Media, gender and identity: an introduction (2nd ed.). London: Routledge Griffin, EM. 2009. a First look at Communication Theory. 7th.ed. Boston : Mc Graw Hill.
Katz, Elihu. 1959. Mass Communications Research and the Study of Popular Culture: An Editorial Note on a Possible Future for This Journal. Studies in Public Communication, 2 1-6. Retrieved
Keane, John. 1995. “Democracy and Media: Without foundations†in Oliver Boyd-Barret & Chris Newbold (eds.). Approaches to media reader. London: Arnold.
Kriyantono, Rachmat. 2008. Teknis Praktis Metode Penelitian. Jakarta: Kencana Perana Media Group
Maslow, A.H. 1943. a Theory of Human Motivation. Psychological Review, 50, 370–396. Reprinted as chapter 2 in Motivation and personality (3rd edn), 1987
Musa, Aisar Salihu, Azmi Mohd Nazri Latiff and Ismail, Nur Salina. 2015. Exploring the uses of social media among the student of mass communication in Nigeria. Malaysian Journal of Distance Education 17 (2), 83-95
Nazir, Moh. 2003. Metodologi Penelitian, Jakarta: Ghalia Indonesia
Windholz, George.1997. Ivan. P. Pavlov : an overview of his life and Psychological Work. American Psychologist, September 1997. 941-946.
Pratiwi, Ayu, Hadiyanto. 2018. Hubungan Pola Mendengarkan Siaran Konservasi Radio Edelweis Dengan Sikap Khalayak Terhadap Program Adopsi Pohon. Jurnal Komunikasi Pembangunan Juli 2018, volume 16, No. 2.
Prisgunanto, Ilham. 2017. Aplikasi Teori Dalam Sistem Komunikasi di Indonesia. Jakarta : Prenada.
Putra, Riza Darma, Zaenal, Muhammad dan Yusnita, Titien. 2016. Headline Politik Dan Politik Headline Pada Harian Fajar Dan Tribun Timur, Jurnal Komunikasi Pembangunan, Vol. 14 No. 1 (2016): Februari.
Rosengren, Karl Erik, Wenner, Lawrence A and Palmgreen, Philip. 1985. Media gratifications research: current perspectives. California : Sage Publications.
Rubba. 2008. "Gender Stereotypes in Children's Television Cartoons". Dr. Rubba's Home Page: English 495 Topics in Applied Language Study. California Polytechnic State University. 17 April 2008. Retrieved 7 April 2018.
Saydam, Gouzali. 2003. Sistem telekomunikasi di Indonesia. Bandung : Alfabeta.
Straubhaar, Joseph & Robert La Rose. 2004. Media now: understanding media, culture, and technology.4th.ed. Belmont, C.A: Wodsworth.
Wawan Kuswandi. 1996, Komunikasi Massa Sebuah Analisis Media Televisi,. Jakarta : Rineka Cipta
Wimmer, Roger. D and Dominick Joseph. R. 1999. Mass Media Research: An Introduction. California : Wadworth
Wood, Julia T. (1994). Gendered Media: The Influence of Media on Views of Gender. Wadsworth Publishing.
Yusnita, Titien, Saleh, Amiruddin dan Matindas, Krishnarini. 2015. Pengaruh Visualisasi dan Isi Caption Pada Buklet Pembuatan Pupuk Organik Cair Terhadap Peningkatan Pengetahuan Siswa Di Kota Bogor, Jurnal Komunikasi Pembangunan, Vol. 13 No. 1 (2015): Februari.
Zayer, Linda Tuncay, Sredl, Katherine, Parmentierc, Marie-Agnès, Coleman, Catherine (2012). Consumption and gender identityin popular media: discourses ofdomesticity, authenticity, and sexuality. Consumption Markets and Culture 15(4):333-357 December 2012.
Published
2020-09-30
How to Cite
Akil, R. (2020). GENDER DALAM KONSUMSI MEDIA MASSA. KOMUNIKATA57, 1(1), 15-26. https://doi.org/10.55122/kom57.v1i1.116
Section
Articles
